Red Wing Shoes’ campaign launch

Revolve is excited to launch Red Wing Shoes’ western Canada brand awareness campaign today!

The iconic Red Wing brand is a collection of hand-crafted leather work boots and footwear for both men and women, loved for their fit and comfort since 1905. It is the only brand to offer the Ultimate Fit Experience, with boots custom-fitted for optimum function and safety.

As Red Wing Shoes’ Canadian ad agency, Revolve was tasked to raise brand awareness in British Columbia, Alberta and Saskatchewan. We developed a strategy and campaign using a variety of channels including programmatic digital and outdoor and Tim Horton’s in-store screens near Red Wing Shoes locations.