Elite Trade Painting
A fresh look to prime a national franchise for growth.
Elite Trade Painting is a franchise network delivering professional painting services in Nova Scotia, New Brunswick, Ontario, Alberta and British Columbia.
To stand out and deliver their message in a competitive marketplace, Elite Trade Painting’s brand needed a fresh coat of paint. With the objective of recalibrating their overall look and positioning, we started by getting to the base of what they do and who they are through our brand DNA discovery process. We uncovered their personality, values, purpose and other points of differentiation by asking the right questions.
In Elite Trade Painting’s industry, looks matter – so our next step was to develop a crisp brand identity including logo and colour palette to authentically capture what they stand for. A reflection of their newly established DNA, the fresh identity informed all brand touchpoints from stationary to truck decals to lawn signs and advertising.
“Phil and his team of professionals analyzed our business and took their learnings to give us the essentials of who we are in a Brand DNA and Brand Strategy. This exercise allowed the creation of the perfect visuals for our brand. Our corporate team and all of our franchisees are very excited with the results achieved with Revolve.”
Mike Benteau,
President & CEO
Elite Trade Painting
With a vision to be the largest and most respected painting brand in North America, Elite Trade Painting is primed with a fresh look and brand playbook to help them reach their target audiences – potential franchisees and both homeowners and businesses needing a fresh coat of paint.